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Why Your Website Needs A Page For Every Purpose

Your website may be the online representation of your business, or the actual business, but either way it’s there to service your customers and clients. Users visit your website looking for what you provide and the last thing you want … Continue reading

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You May Be Harming Your Reputation and Not Know It

It’s normal for small business owners and leaders to be concerned about their company’s reputation in the marketplace. You may even think about the owner’s or president’s personal reputation as well. These are important concerns for any business and brand. … Continue reading

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State of Marketing 2018 and How to Reach Today’s Omnichannel Consumers

Marketing is breaking new boundaries as data continues to grow at remarkable paces and technology is changing faster than we can keep up. Marketing executives are now spending approximately one-third of their budgets on channels they didn’t even know existed … Continue reading

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Personalization Stats and Trends You Should Know

Last year, in conjunction with Researchscape International, we released our annual report examining marketers’ perceptions, usage levels and future plans around personalization in 2017. We’re now administering the 2018 version of the annual survey to understand how personalization practices and … Continue reading